S4 remained the most active buyer over the half-year with six deals as it continued its targeted M&A activity across digital content, media and data.
Waterland Private Equity was the second most active party in the six-month period with four transactions including their significant investment in Sideshow and three deals through their European digital group Intracto.
Havas and Publicis also completed two deals in the period, as M&A continues to return to the agenda for the large networks.
Six of the top ten buyers in the period were private equity, once again reflecting ongoing appetite in the space.